Bally total fitness how many locations

The Company has close to four million members and operates facilities in 27 states and Canada. Bally Total Fitness offers a variety of services in their fitness centers, including personal training services and BFIT Rehab, a physical rehabilitation service. They also sell a variety of health, fitness, and nutritional products--including their own BFIT Nutritionals--at BFIT Essentials retail stores located inside several of the fitness centers. Facilities offer the latest in cardiovascular and strength training, as well as a variety of aerobic programs, from spinning and step, to low impact and yoga.

Club members may purchase either single club memberships or premier memberships, allowing the use of Bally Total Fitness Centers nationwide. Bally Total Fitness has roots that extend all the way back to and a company by the name of Lion Manufacturing. Lion Manufacturing, which later became Bally Manufacturing, was formed as and expanded as one of the largest producers of coin-operated amusement games.

Bally Manufacturing continued its growth in the entertainment industry for the next fifty years, developing and producing products such as slot machines, video games, and pinball machines. Bally Manufacturing also entered into the casino business by becoming the owner of a series of a few different gaming hotels. In a push to become a leader in the recreation industry, Bally Manufacturing later purchased Health and Tennis Corporation of America in , creating Bally Health and Tennis Corporation, which became a subsidiary of the Bally parent company, now named Bally Entertainment.

Bally also acquired Lifecyle, Inc. With this expansion, Bally became the world's largest owner and operator of fitness centers by the year The move to consolidate under the Bally Total Fitness name was done in an attempt to unify the clubs and to increase Bally's already recognizable national image. Bally's marketed this change with a promotional campaign featuring the slogan "Turn on Your Life" and television's Terri Hatcher, from the hit show 'Lois and Clark'.

This move completely separated the health and fitness arm of the Bally operation from that of the Bally gaming and entertainment arm. Hillman took over for the retiring Michael Lucci Sr. Hillman, who was in charge of making Bally Total Fitness profitable--after years of muddled fitness and gaming operations had eroded profitability somewhat--had worked in a similar situation under Bally Entertainment CEO Arthur Goldberg, who had turned that company around several years earlier.

Hillman's main focus now was to increase the shareholders' value, through efforts at expansion, increasing revenues per square foot, and increasing operating margins.

The company already operated over fitness centers in the United States and Canada, so the focus of Bally's expansion was not to increase the number of fitness centers, but to expand the variety of products that the company had to offer. Selling only one product--memberships--the company had well over million visitors each year. However, their motivational tools do not end there as they offer a plethora of cutting edge equipment, lighting, video and audio equipment that will pump up your adrenaline.

Apart from their state of the art equipment, Bally Total Fitness gyms offer a safe and secure place for you to do workout routines. The moment you enter the gym you will be provided assistance by the club personnel, and there are complete equipment guidelines, water fountains, sanitary stations, help charts and more. Special attention has also been given to the gym flooring to ensure there is sufficient space and everything is well organized.

While there is a lot of room for you to workout, Bally also designed their gyms so that you can meet and talk with your friends. Of all the services and amenities at Bally Total Fitness, it is their personal training service that truly makes a big difference.

Unlike those provided by other clubs the trainers at Bally have been trained so that they can provide the proper exercise routines and methodologies that will reduce your risk of acquiring an injury. During your entire time as a member at Bally their trainers will focus not just on getting you in shape but also help reach whatever goals you have in mind.

Aside from the customized workout program, your nutrition and diet will also be looked into as well. While all of this is being done, Bally also ensures that you are having fun while doing it, so in due time working out becomes second nature. Thanks to the several tipsters who alerted us to this. Sign up for the Bklyner newsletter. Enter your email.